The FinTech Alliance PH and the Philippine Disaster Resilience Foundation (PDRF) have launched the #ReadyPH National Fund Drive as Super Typhoon Uwan (Fung-Wong) approaches the Philippines.

The initiative aims to provide immediate support to communities that may be affected by the storm, emphasising proactive readiness over post-disaster relief.

To jumpstart the #ReadyPH National Fund Drive, the FinTech Alliance PH has donated PHP 100,000.

The organisations are now calling on partners, institutions, and the public to contribute to PDRF’s official bank accounts, which include peso and dollar accounts at BDO and BPI.

Lito Villanueva, Founding Chairman of FinTech Alliance PH, highlighted the focus on preparation.

“This is not just about relief; it’s about readiness… Readiness saves more lives than relief ever can,” said Villanueva.

The fund drive comes during a demanding period for disaster response.

“We have deployed teams to help out with three typhoons and two earthquakes in the last six weeks. And we are gearing up to help with the oncoming super typhoon,” said Butch Meily, President of the PDRF.

The FinTech Alliance PH is an industry association with over 140 corporate members.

This initiative aims to use technology and collaboration to strengthen the nation’s resilience before the storm’s impact.

Featured image by wirestock via Freepik.