Bank of Makati is Leveraging Qlik for Data-Driven Customer Insight

Bank of Makati is Leveraging Qlik for Data-Driven Customer Insight

by February 22, 2024

Qlik revealed its collaboration with Bank of Makati Inc (BMI), the Philippines’ fifth-largest stand-alone thrift bank by assets, marking a step forward in utilising data to enhance financial services.

The partnership focuses on employing Qlik Sense to streamline the process for customers, including savers and entrepreneurs across the nation, in securing loans and reaching their financial objectives. This initiative is part of the bank’s broader effort to promote economic empowerment through data.

Qlik dashboards are now enabling the Bank of Makati to gain deeper insights from customer data, loan approval statistics, and current sales performance, which is instrumental in making financial services more accessible. The enhanced efficiency in analysis provided by these dashboards has contributed to a 20% improvement in BMI’s collection processes.

Luis M. Chua, President of Bank of Makati

Luis M. Chua

Luis M. Chua, President of Bank of Makati Inc., expressed the importance of data analytics and cloud technology in advancing finance accessibility and economic empowerment. He noted,

“With Qlik, our business units have become more efficient, and through the simplification of data analysis, we’ve been able to better understand our customers and continuously refine our products and services.”

He emphasised the role of Qlik’s technology in supporting the bank’s mission of financial inclusion across the Philippines. BMI’s engagement with Qlik began in 2015, starting with QlikView and moving to Qlik Sense in 2021, enhancing its data management capabilities.

BMI’s dedication to improving its employees’ data literacy has been further demonstrated through its partnership with Micropinnacle Technology Corporation (MTC). This collaboration has led to knowledge transfer initiatives, such as workshops and the appointment of Qlik Champions in each department, empowering employees to derive meaningful insights from Qlik data to innovate and customise solutions.

Geoff Thomas, Senior Vice President for Asia Pacific and Japan at Qlik

Geoff Thomas

Geoff Thomas, Senior Vice President for Asia Pacific and Japan at Qlik, commented on the importance of accessible finance in national development. He mentioned,

“Inclusive access to finance is critical to a country’s development, and the financial services sector is using data to drive improvements in banking that make life easier for all. Bank of Makati has adopted a data-first approach with Qlik to deliver the best possible service across the Philippines, helping micro and small businesses secure the finance they need to grow.”

 

 

Featured image credit: Edited from Freepik